Carlos Climente

Digital transformation and MarketingOperationsTeaching


This is what I was taught

Although I always wanted to be a journalist, my first college degree was a BA in Advertising. Then, after some work experience, I took a year long program on Customer Service Management. It wasn’t until 2017 that I took my Global MBA but I chose the best according to Financial Times.

uch ceu Bachelor in Advertising
Universidad Cardenal Herrera CEU

quality-service-institute Customer Service Management Certificate
Quality Service Institute, Minneapolis MN

ie Global MBA
IE Business School

This is what I teach

When Isabel de Salas gave me the chance to co-write with her a part of La comunicaci├│n empresarial a trav├ęs de Internet I was contacted by Las Provincias newspaper to publish a weekly column about online marketing strategies. This lead Ignacio Bel to invite me to co-write Comunicar para Crear Valor while I taught Intranet Strategies at COSO. Some time after that, I was invited to teach the Online Communication Plan at three of INEDE Business School’s masters. Due to my experience with actors and comedians, I also offered some speeches about Personal Branding.

inede The Online Communication Plan
Universidad Cardenal Herrera CEU

fundacion coso Intranet / CRM Basics
Quality Service Institute, Minneapolis MN

camara comercio The personal brand
IE Business School


This is what classmates and students say about me

Some of the things they say about me make me proud, especially when they come from people I dearly respect.

Olushola Aina
Olushola Aina

Classmate at IE

Carlos is very experienced and vast in the field of marketing, digital design, hospitality and entertainment promotion. Most classmates will admit that Carlos was a great asset to the class as he contributed immensely to knowledge sharing through his personal experience in these areas. We worked in the same group for a semester and he was a natural teacher of peers. We all gained a lot from Carlos and his industry friends that popped in once in a while during our lectures to provide real life insights on subjects being discussed.

Sergio Sanz
Sergio Sanz

Alumni at INEDE


Education Timeline

What I learned and taught
  • Apr 2017 - Jul 2018

    Global MBA

    IE Business School
  • Nov 2015 - ...

    Teaching on Full Time, Executive and Operations MBA

    INEDE Business School
  • Nov 2002 - Nov 2003

    Customer Service Management Certificate

    Quality Service Institute, Minneapolis, MN
    Taught by John Tschohl, this program prepared me to surpass customer expectations.
  • Oct 2001 - Oct 2002

    Dircom Master

    COSO Foundation
    Teaching Intranet Management (which later turned into CRM Management) at COSO's masters program for communications directors.
  • Sep 1998 - May 2001

    Co-Founded Circulo Octeto

    Universidad Cardenal Herrera-CEU
    A college research group that focused on online advertising trends.
  • Sep 1996 - Jun 2001

    BA in Advertising

    Universidad Cardenal Herrera-CEU
  • Feb 1995 - Oct 1995

    HTML Coding

    Thanks to an educative experiment in my hometown, I learned coding when I was 16.