This is what I was taught
Although I always wanted to be a journalist, my first college degree was a BA in Advertising. Then, after some work experience, I took a year long program on Customer Service Management. It wasn’t until 2017 that I took my Global MBA but I chose the best according to Financial Times.
This is what I teach
When Isabel de Salas gave me the chance to co-write with her a part of La comunicación empresarial a través de Internet I was contacted by Las Provincias newspaper to publish a weekly column about online marketing strategies. This lead Ignacio Bel to invite me to co-write Comunicar para Crear Valor while I taught Intranet Strategies at COSO. Some time after that, I was invited to teach the Online Communication Plan at three of INEDE Business School’s masters. Due to my experience with actors and comedians, I also offered some speeches about Personal Branding.
This is what classmates and students say about me
Some of the things they say about me make me proud, especially when they come from people I dearly respect.
Classmate at IE
Carlos is very experienced and vast in the field of marketing, digital design, hospitality and entertainment promotion. Most classmates will admit that Carlos was a great asset to the class as he contributed immensely to knowledge sharing through his personal experience in these areas. We worked in the same group for a semester and he was a natural teacher of peers. We all gained a lot from Carlos and his industry friends that popped in once in a while during our lectures to provide real life insights on subjects being discussed.
Alumni at INEDE
What I learned and taught
Apr 2017 - Jul 2018
IE Business School
Nov 2015 - ...
Teaching on Full Time, Executive and Operations MBA
INEDE Business School
Nov 2002 - Nov 2003
Customer Service Management Certificate
Quality Service Institute, Minneapolis, MNTaught by John Tschohl, this program prepared me to surpass customer expectations.
Oct 2001 - Oct 2002
COSO FoundationTeaching Intranet Management (which later turned into CRM Management) at COSO's masters program for communications directors.
Sep 1998 - May 2001
Co-Founded Circulo Octeto
Universidad Cardenal Herrera-CEUA college research group that focused on online advertising trends.
Sep 1996 - Jun 2001
BA in Advertising
Universidad Cardenal Herrera-CEU
Feb 1995 - Oct 1995
InfovilleThanks to an educative experiment in my hometown, I learned coding when I was 16.